Yard Signs 101: Beginner’s Guide To Entry-Level Outdoor Advertising
Yard signs might be the most cost-effective outdoor advertising tools on the market, and ordering has never been easier in St. Louis, MO.
Read on to learn more about the value of yard sign advertising and get answers to some common customer questions, or call 314-726-5500 to speak directly with a yard sign specialist in St. Louis, MO.
Yard Signs 101: The Ultimate “Entry-Level” Outdoor Advertising
What makes yard signs “entry level”? In reality, yard signs are used by companies of all sizes, from one-person operations to major market players, but the term “entry level” still fits because they are so affordable, effective, and easy to install.
For a fraction of what you would pay for a billboard or digital sign, you can start generating thousands of daily impressions for your business using custom yard signs, without ever having to worry about permitting or installation.
But don’t take our word for it; research bears out the effectiveness of yard sign advertising.For instance, in a 2015 research report for the journal of Electoral Studies, electoral results pooled over four studies found that yard signs “increased advertising candidates’ vote shares” at the municipal, federal, and congressional level, evidencing both their potential for generating impressions and influencing behaviors.
What Materials Work Best For Yard Signs In St. Louis, MO?
In the past, various other materials were used to manufacture yard signs, from single-panel aluminum to plastic and composites, but for most modern yard sign buyers, corrugated plastic is king.
Why? Because corrugated plastic is durable, lightweight, relatively expensive, and it takes almost no time at all to print. Furthermore, corrugated plastic can be recycled and repurposed into all manner of products, ranging from rakes and pallets to battery cases and ice scrapers.
Corrugated plastic, sometimes known as “twin-wall plastic,” is a popular choice for yard signs in St. Louis, MO.
That said, corrugated plastic isn’t for everyone, and it’s certainly not your only option, especially if you’re looking for something grander than the standard H-frame yard sign. But whatever it is you’re looking for, you’ll find it at Horizon Sign Company. We carry an extensive range of yard signs, from the humble H-frame, to the authoritative metal-framed real estate yard signs with double riders, and a dedicated project manager will help you pick the best materials for your goals and budget.
Can I Order A Custom Yard Sign Design?
Yes! At Horizon Sign Company, yard signs come in all shapes, sizes, colors, and cuts. If you can dream it, we can design it, and our in-house graphics team will work with you every step of the way to ensure your vision is fully realized.
You’ll feel right at home working with our yard sign design team.